Black Friday is very much an American invention. It’s the day after Thanksgiving Day for a start, which is as American a holiday as you can get.
Some of us are guilty of going a bit overboard with Christmas shopping, while others are much more economical. Ever thought how our European neighbours’ habits compare to our own? Our new infographic looks at consumer e-commerce trends across Europe including who starts shopping first, who spends most, and mobiles sales trends.