The spa town of Wiesbaden in Germany is best known for its natural hot springs and historic buildings. But for thousands of technical writers, translators, and marketing managers there’s another major attraction – the world’s biggest industry conference in October.
Dancing robots, eye-activated televisions, ultra-thin tablets, super-connected homes… it can only be IFA 2012, the world’s biggest consumer goods showcase. The Berlin trade fair gives a glimpse of the future of technology and how it could change our lives in the next few years.
Digital technology is changing our lives – at home, at work, and at leisure. If you’re looking for a glimpse of what everyday life will be like in the next decade, IFA 2012 in Berlin is the place to start. There may be a lack of flying cars and holograms, but there are fascinating examples of the upcoming must-have consumer trends.
Olympic fever is sweeping the country, and we’re counting down the days to the opening ceremony! But we’re not just excited about the sporting events. As half a million foreign visitors arrive in London, it’s also a chance to celebrate global culture and business.
Today’s customers are faced with more choices, and more information than ever before. The growth of digital technology has put customers in the driving seat – and presented challenges and opportunities for marketers.
In Britain, many people will be chilling the Pimms and getting out the Union Jack bunting to celebrate the Jubilee next week.
But in Paris, there’s another reason to look forward to the first week in June. Hundreds of people from more than 30 countries will be gathering for Localization World. It’s one of the most exciting events of the year for global businesses, localization professionals and the international language services industry.
Katharina Haberstock looks at a festival of theatre breaking down cultural and linguistic boundaries.
For the London 2012 Cultural Olympiad celebrations, the Globe Theatre is staging an extraordinary event. They’re presenting the Globe to Globe Festival, in which all of Shakespeare’s 37 plays are performed – in 37 different languages. It’s part of the celebrations honouring the national poet’s 448th birthday.
The clock’s ticking down to one of the year’s biggest IT and security events in London. For those who don’t know, InfoSecurity Europe is a huge global meeting place, where exhibitors show off some of their newest and most exciting technologies. And of course, Lingo24 will be there next week!
What’s the best way to reach millions of new customers around the world? Lingo24’s Senior Account Director Mario de Bortoli-Jones shared some secrets in the first of a series of Go Global workshops in London.