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Travel the globe – without leaving Berlin

Whether you’re a seasoned traveller or an armchair tourist, ITB Berlin is a dream destination. Bringing together more than 10,000 exhibitors, it’s the world’s largest travel and tourism show. It’s the place to learn about the hottest new destinations, most stylish hotels, and latest trends in everything from adventure travel to ecotourism.

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How will the marketing industry evolve in 2013?

Technology is changing the way marketers and advertisers connect with consumers. Multiple channels and a huge wealth of data give unprecedented opportunities for targeting a message. But the challenge is cutting through the noise to engage with busy, tech-savvy customers.

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The social influence on movies, arts, and business

He’s best known for movies such as The Dark Knight Rises, Looper, and 500 Days of Summer. But Joseph Gordon-Levitt was talking about social technology when he spoke at the opening of IBM Connect in Florida. His website, www.hitrecord.org, allows artists, musicians and filmmakers to collaborate with each other, wherever they are in the world.

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IBM Connect: Making business smarter, and more social

Sun, sea… and smart technology. Next week, the Lingo24 team are heading to Florida for one of the leading technology and business conferences of the year. IBM Connect brings together business leaders, IT managers and developers from around the world. It offers a wealth of insight into the latest trends and innovative software.

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Export Week helps small businesses go global

Doubling the number of UK small businesses exporting seems like an ambitious target. But the UK Department of Trade and Industry (UKTI) is urging more to look further afield and realise their potential. They want at least 50,000 small businesses exporting by 2015 – bringing Britain in line with similar-sized European countries.

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What’s the best way to engage consumers?

What’s the best way to engage consumers – digital marketing, TV adverts or social media? “Joined-up marketing” is the idea of using multiple channels to get your brand’s message out, and making sure they all work together.

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How many books are translated each year?

It’s the biggest event of the year for publishers, authors, and booksellers. Thousands of book lovers from around the world have gathered in Frankfurt this week for the massive annual Book Fair. Its 7,500 exhibitors cover the spectrum from academic publishing to children’s literature – and everything in between!

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Let’s get social!

An Instagram “scavenger hunt”, LinkedIn masterclasses, and a social fashion event – it can only be Social Media Week! Thousands of marketers, bloggers, journalists and entrepreneurs have arrived in London for a celebration of all aspects of social networking.

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