For 170 years, the Economist Group has provided authoritative insight on international business and current affairs. But how could the world-renowned publication ensure accuracy and a consistent tone of voice across multiple languages?
Employer branding is a new buzz word in the media. Although many people think it’s just a new form of HR marketing, there’s actually much more to it.
Imagine you’re at a music festival, trying to describe where your tent is in a sea of canvas. Or you live in a remote part of the Middle East, and want to ensure your online delivery arrives despite having no street address.
From beer to biodegradable packaging, Scotland’s exports are growing fast. Exports have grown 17 per cent in the last six years, and more and more businesses are looking beyond their borders. This week, Business Quarter (BQ) Magazine organised the first ever Scottish Export Awards with Scottish Enterprise to celebrate their achievements.
The 2010 UK General Election is just around the corner (May 6th) and for those not up-to-date on their British politics, it’s shaping up to be a very close three horse race…as opposed to the usual close two horse race!
We reported on this fair blog back in January that we had been shortlisted for the Real Business Customer Kings Award, 2010.