Doubling the number of UK small businesses exporting seems like an ambitious target. But the UK Department of Trade and Industry (UKTI) is urging more to look further afield and realise their potential. They want at least 50,000 small businesses exporting by 2015 – bringing Britain in line with similar-sized European countries.
Export Week (from November 12 to 16) is a series of events to encourage entrepreneurs to take the plunge. There are hundreds of talks, workshops and advice sessions taking place every part of the country.
A quick look at UKTI’s figures shows some of the benefits. You might be surprised to know that 90 per cent of businesses they work with are small or medium-sized. On average, they go on to win additional sales of £100,000 within 18 months. And more than half of UKTI customers win additional sales of £600,000 within two years.
That’s not all. Businesses with an international presence are more innovative and productive, and less likely to be affected by an economic downturn.
For many business owners the question is where to start. That’s where UKTI can help, with expert advisors and speakers sharing their real life experience. The events so far include fashion workshops in London, “legal clinics” and advice for Welsh food producers targeting China.
A network of export finance advisors are attending many of the events, to talk participants through the financial considerations of exporting and the support available.
Trade & Investment Minister Lord Green said increasing the number of British exporters by a quarter could add a staggering £36 billion to the UK economy.
He said: “In November of last year I launched, with the Prime Minister, the National Export Challenge. I have been enormously impressed by the way that many firms have seized upon the challenge in the period since then. From 2010 to 2011, there was a 10.5% export growth and more companies are now exporting to high growth developing markets.”
Some of Friday’s events includean Exporting for Growth reception in Gateshead, a Manufacturing event in Huntingdon, and the Creative Industries Roadshow in Wrexham. Check out the full programme here.
Of course, getting the language right is a key to targeting most foreign markets. Despite the role of English as a “global lingua franca” most people still want to read about products and make purchases in their mother tongue.
Our Foreign Language Internet Marketing experts can advise on every aspect of targeting a new market overseas. And our translation services are designed to cover all customers’ different needs.
Do get in touch to find out more.