For those new to working with translation providers, or even those more familiar with it, there are always ways to make the relationship more positive and productive.
Is international expansion on your to-do list for 2014? Exporting is no longer just for the “big boys” according to Scottish Enterprise. Hundreds of smaller companies are becoming “micromultinationals” and reaching out to new markets. From Brewdog to Harris Tweed, they’re tapping into the growing demand for high-quality Scottish products worldwide.
To create a successful international website you need to ensure that it is correctly configured for the language and culture of your target market. However, if you deal in global exports there are localisation processes that are often overlooked beyond the layout and design of your website.
We’ve all heard of the BRIC and CIVETS countries, but now attention is turning to a new group of fast-growing markets. The MINT countries – Mexico, Indonesia, Nigeria and Turkey – have been tipped as the hot ones to watch over the next few years.
We’ll be saying a sad goodbye to our chief Machine Translation guru, Professor Andy Way, who’ll be leaving Lingo24 at the end of the year.
World Cup fever is heating up, and Brazil is getting ready to be in the international spotlight. An estimated 600,000 tourists are expected to travel there next June, with the tournament boosting the economy by around $11 billion. The Brazilian Government is investing heavily in infrastructure – also in preparation for the 2016 Olympic Games.
Global ecommerce sales passed the trillion dollar milestone for the first time last year, according to the latest figures. Much of this growth is in the Asia-Pacific region, which is predicted to account for a third of all online sales this year.
The UK has been called a nation of shopkeepers – but we’re also a nation of online shoppers.
Scottish exports soared to £23.9 billion, according to new research, fueled by a big rise in sales to the European Union and Asia. Food and drink were the biggest exports, with whisky sales ahead of expectations.