Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

5 ways a translation API can help your business

We’ve heard a lot about the API economy lately – but what exactly does it mean? Application Programming Interfaces (or APIs) mean companies can provide direct access to their systems and processes, and they’re changing the way we interact online.

Continue reading

Lisa Peyton

Lisa Peyton

Adjunct professor at Portland State University

What’s hot and what’s not in social media

Should we believe the hype about Facebook addiction? And how are social networks changing the way we communicate? Lisa Peyton, adjunct professor of Digital Strategies at Portland State University and award-winning social media marketer, shares her thoughts on connecting with online audiences and creating a great user experience. Continue reading

Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

Hackathon finds creative uses for Machine Translation API

The challenges were set, the clock was ticking, and all eyes were on their screens… The teams of IT whizzes had just six hours to develop the most useful and innovative uses for  our new Premium Machine Translation API.

From recognising and translating the human voice to scanning Twitter for hashtags in multiple languages, there was no shortage of innovative ideas. One team came up with the idea of translating song lyrics – and then using terminology databases to make them either happier or sadder!
Continue reading

Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

A record breaking day for global ecommerce

It might not have featured on your calendar, but this week’s Singles Day celebration on November 11 became the world’s biggest online shopping day. The Chinese event broke world records, with retail giant Alibaba pulling in $9.3 billion (£5.9 billion) in sales.

Five years ago, Alibaba’s Tmall.com started the 24-hour sale to coincide with the popular “Anti-Valentine’s” festival, when Chinese young people celebrate being single and buy gifts for themselves and friends. Since then sales have skyrocketed, illustrating the huge buying power of China’s online population.

Continue reading

Christian Arno

Christian Arno

CEO, Lingo24

How to adapt email campaigns for the mobile world

The way in which we use our mobiles has changed almost beyond recognition over the past few years. At one time mobile phones were exactly that – phones that you could carry around. Now smartphones, tablets and other mobile devices are like multimedia hubs in our pockets. We can access apps and surf the web, stream videos and music and, of course, check our emails. If we still want to, we can even call someone up and talk to them.

Continue reading

Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

Combining speed and accuracy in medical translations

Whether it’s an over-the-counter painkiller or a specialist cancer drug, getting the right medical translation is critical. There’s no substitute for specialist knowledge when it comes to working with one of the world’s largest pharmaceutical companies.

Actavis, a leading global manufacturer of generic prescription drugs, operates in more than 60 countries. Headquartered in Dublin and New Jersey, the company focuses on developing, manufacturing and distributing more than 750 generic and brand products.

Continue reading

Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

The world’s the limit for Fusion Electronics

Inspired by the founders’ passion for cars, music and street music, Fusion Electronics now sells high-quality audio products in more than 30 countries. As they were gearing up for global expansion, they were looking for a reliable language partner – and Lingo24 was ready for the challenge.

Continue reading

Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

A marketplace of ideas on translation, innovation and global business

Could translation soon be embedded into every screen, device or app? And how do you measure translation quality in a highly personalised world?

As businesses become more global, the language industry is growing fast and changing to meet demand. The TAUS Annual Conference (October 27-28), in Vancouver, is the place to explore the latest ideas in translation and localisation, and take a glimpse at what the future could hold.

Continue reading

Hazel Mollison

Hazel Mollison

Communications Executive, Lingo24

API provides high quality translation on tap

In today’s fast-moving global economy, translation is an essential service for operating across borders. And for businesses with frequent requirements or tight deadlines, new technology is making translation even easier and faster.

Customers can now access high-quality “translation on tap” thanks to Lingo24’s new APIs. They can integrate the translation service directly into content management systems, apps, and other software, choosing from a range of service levels. Continue reading